AI search may feel new, but many of the fundamentals behind GEO have been part of good web design for decades. Here’s why content, structure, semantics, and clarity matter more than ever.
AI Visibility & Discovery
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Three Hard Truths About Generative Engine Optimization (GEO) & What You Need to Know
When Google released ‘Page Rank’ in 1998, a new world of Search Engine Optimization (SEO) opened where there were very few experts to start with in understanding all that was developing.
It’s Time to Plan for Your Director of AI Visibility & LLM Strategy
If you could go back in time to 1998 when Google released how search results were ranked, how fast would you have gotten into understanding and mastering SEO?
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